Products & Technology
Integrated Search
Features and Benefits
Technology
Local Search
Features and Benefits
Technology
Network Search
Features and Benefits
Technology
Ad System
Features and Benefits
Technology
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Integrated Search: Features and Benefits
Integrated Search serves as the foundation for all Planet Discover search platforms. It utilizes five core technologies: indexing, structured indexing, data feeds, our proprietary Results Plug-In technology, and our Ad System. Together these components work to provide users with robust local information from a variety of sources.
Integrated Search delivers news, news archives, display ads, enhanced classifieds and liners, vertical content such as jobs or homes, business directory, local website content, enhanced listings, keyword ads, and retail search ads that deliver real-time product information from eCommerce databases. It gives publisher the opportunity to leverage all their resources, and the scalability to grow those resources over time.
The modular nature of our Integrated Search platform allows you - our client - to customize your technology and content to meet the demands of your consumers while achieving the goals of your online strategy. At the same time, Integrated Search's multiple ad delivery options help you strengthen your value proposition for local advertisers.
What is the Integrated Search user experience?
Integrated Search and all search platforms based upon it require just a single search input to deliver results from multiple content sources. Those results are integrated into a single highly-organized result set modeled after your existing site branding our formatted with Planet Discover's standardized result interface. Our standard interface features multiple panes within your search result window. Each pane displays top results from each content source and offers user an "expand feature" which, when clicked, reveals additional results from that source. The expand feature gives users control over which content types they'd like to explore in depth without collapsing results from other content sources.
Benefits of Integrated Search: • Robust local information from a wide variety of sources
• Five core technologies to aggregate multiple content types
• Modularity allows for customization of content
• Scalability provides for future consumer demands
• Multiple ad opportunities increases value proposition
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Quick Links: > See the technology > Client: Startribune.com
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